Before you make a big marketing investment, you want to know you’ll be spending it to reach the right people, and engage them the right way by delivering the right message. That’s where our Strategists come in.
We want to understand why you do events, and how you define and measure success. We start with the fundamentals: Event portfolio; scale, location, and frequency; audience segmentation and cost of acquisition; competitive landscape and positioning; and metrics strategy, data collection, and analytics. MCE Group will help you define your audiences and figure out the best ways to engage them, and then craft experiences that resonate with your audience while supporting your message.
Event Managers start by collecting and assessing all of the logistics for a given event, and then pull together all of our other services into a seamless, well-managed process that delivers on-time and on-budget.
Successful events are the result of months of work by our nimble team of experienced event pros. MCE Group has spent 18 years fine-tuning our ability to pull off events large and small, managing thousands of events in different locations. And we have the proven, repeatable methodology to show for it. We know how to make events successful, but we also pride ourselves on making the process leading up to it smooth and enjoyable.
Well-crafted, savvy creative is essential to an event’s success. But you want to dazzle along the way, too.
Our Creative leads engage in the earliest stages of strategic discussions, and love nothing more than creating beautiful, multisensory work that demands attention and engagement for your event.
We’re experts at identity work, graphic design, video production, content management, stand design, social media and real-world activation, promotion items and more. But the goal is always the same: Create real, measurable success while delivering your message with creative impact.
Following that, our Production pros take that creative concept you’ve worked so hard on and make it real for an audience in a way that is forever memorable, making a big impact with your most promising audiences.
MCE Group manages every facet of production – design, construction, lighting, talent sourcing, stage management, and more – for events of any scope or scale. We’ll be there to help.
There is the experience, and then there is the “under-the-hood” tech infrastructure that drives the experience; MCE Group technology platform handles all aspects of event registration, speakers and sessions, sponsors management, travel and housing, onsite mobile app and much more.